UK Cookie Policy

UK COOKIE POLICY

Cookie Policy

Last Updated: 1st September 2025

1. What Are Cookies?

Cookies are small text files placed on your device when you visit our website. They help us recognise your device, remember your preferences, and improve your browsing experience.

2. How We Use Cookies

Newfoundland Diagnostics Ltd uses cookies on www.newfoundland.io for:

Essential Operations: Maintaining your session and shopping cart
Analytics: Understanding how visitors use our website
Preferences: Remembering your choices and settings
Marketing: Delivering relevant advertising (with consent)

3. Types of Cookies We Use

Essential Cookies (Always Active)

These cookies are necessary for basic website functionality:

Cookie

Purpose

Duration

session_id

Maintains your session

Session

cart_id

Remembers items in cart

7 days

csrf_token

Security - prevents attacks

Session

cookie_consent

Stores consent preferences

12 months

Analytics Cookies (With Consent)

Help us understand website performance:

Cookie

Purpose

Duration

_ga

Google Analytics - unique visitors

2 years

_gid

Google Analytics - daily visitors

24 hours

_gat

Google Analytics - throttle requests

1 minute

Marketing Cookies (With Consent)

Used for targeted advertising:

Cookie

Purpose

Duration

_fbp

Facebook Pixel

3 months

ads/ga-audiences

Google Ads remarketing

Session

4. Third-Party Cookies

Our website may include content from third parties (e.g., YouTube videos, social media buttons) which may set their own cookies. We don't control these cookies - please check the relevant third-party privacy policies.

5. Your Cookie Choices

When You First Visit

We'll ask for your consent before setting non-essential cookies. You can:

Accept all cookies
Reject non-essential cookies
Customise your preferences

Managing Cookies

Via Our Website: Click the "Cookie Settings" link in the footer to update preferences anytime.

Via Your Browser: You can delete or block cookies through browser settings:

Chrome: https://support.google.com/chrome/answer/95647
Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

Note: Blocking essential cookies may prevent you from using certain features like shopping cart or checkout.

6. Specific Cookie Purposes

Shopify Integration

As our e-commerce platform, Shopify sets cookies for:

Shopping cart functionality
Checkout process
Fraud prevention
Analytics (if consented)

See Shopify's Cookie Policy for details.

Google Analytics

We use Google Analytics to understand:

Pages visited and time spent
Traffic sources
Device and browser types
Geographic location (country/city level)

7. Do Not Track

We don't currently respond to Do Not Track browser signals, but you can manage preferences through our cookie consent tool.

8. Updates to This Policy

We may update this Cookie Policy periodically. Check the "Last Updated" date for the latest version.

9. Contact Us

Questions about our use of cookies?

Email: dataprotection@newfoundland.io
Post: Newfoundland Diagnostics Ltd, 3a Station Road, Amersham, Buckinghamshire, HP7 0BQ

10. Legal Basis

We use cookies under:

Legitimate interests for essential cookies
Consent for analytics and marketing cookies

This policy complies with:

UK GDPR
Privacy and Electronic Communications Regulations (PECR)
ICO guidance on cookies

To manage your cookie preferences, click "Cookie Settings".